Source: http://www.ignitesocialmedia.com/social-media-examples/starbucks-facebook-fan-page/
Friday, February 4, 2011
Facebook Fan Page Example in Detail #1: Starbucks
To start our new series "26 Facebook Fan Pages in Detail", I've taken a look at a brand with over 19 million fans on Facebook: Starbucks. The following is a snapshot of what they are doing creatively on their tabs, as well as a brief recap of their content strategy to see how they are engaging with fans through updates posted on the wall.
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